The Salone Del Mobile Design Fair in Italy kicked off earlier today, with Apple showcasing the Apple Watch at the event. Going far and beyond just trying on typical Apple Watches, the company’s design Chief, Jony Ive just unveiled several new Apple Watch Sport bands tonight in Milan.
According to an image posted to Instagram, the design chief unveiled multiple Apple Watch Sports bands including dark blue, red, light pink, and yellow. All of these colors have never been seen before. Apple is letting attendees of the Design Week in Milan try on any Apple Watch combinations of their choosing, including these new Watch bands.
You can find images of the event below (via Umberta Gnutti Beretta).