Interview: Game Insight’s CEO Alisa Chumachenko on New Data Plans and How the Gaming Industry Will Be Affected
It has been a while since we’ve done an interview here at PocketFullOfApps, so to change that we had an opportunity to sit down and talk to Game Insight‘s CEO and Founder, Alisa Chumachenko, about the new data plans from cell phone carriers (AT&T, Sprint, Verizon, etc) and how they will affect the gaming industry. Because this is not necessarily from a consumer’s point of view, it’s interesting to see what big time CEOs like Chumachenko think of the cheaper data plans and how they could potentially benefit from it in both the long and short term run. All in all, we hope you enjoy the interview below and gain some knowledge on this popular topic.
Q: For that that may not know, what are the new data plans?
In the US, the largest telcos have been fighting tooth and nail for subscribers for some time. Most recently, at the end of last year, T-Mobile began aggressively discounting data plans, which prompted rivals Sprint and AT&T to cut the prices on their data plans earlier this year—with AT&T notably dropping the price on its monthly 10 gigabyte family plan from $40 per device to only $15 in mid-February. Shortly afterwards, Verizon unveiled its “More Everything” data pricing levels, which also offers more data at lower prices—its $40/500 MB plan has been expanded to 1GB, its $50/1GB plan has been expanded to 2GB, and its $60/2GB plan has been bumped up to 3GB of data monthly. In short, American telecom companies are offering much more data per month at lower prices.
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